Innovation needs inspiration - inspiration needs implementation - but no innovation without implementation!

Whether an inspiration eventually becomes an innovation depends crucially on whether the idea has aligned itself with real national as well as regional consumer needs and makes a relevant contribution to satisfying these needs.

 

Without this consideration of consumer needs, there can be no innovation and sustainable market success.


The insights gained from the analytical observations of trends in the areas/fields of

  • Globalisation,
  • Market changes,
  • Consumer behaviour,
  • legal framework conditions,
  • Raw materials,
  • technological possibilities,
  • Communication,

are the inspiration needed to develop innovations.

 

The search for and development of innovations is therefore not at all as free-creative as one might expect, but rather a logical-intelligent process in which one searches for new links between what is already (more or less) known.

 

Here it is necessary to think outside the box. The fish in other ponds sometimes swim faster, are bigger or simply taste better.

In the first phase, you need inspiration from outside, preferably from experienced units that do not only know one sector/technology/market. And still have a view of the entire process.

 

From inspiration to implementation.



Learn more!

An innovation is the realisation of a novel, advanced solution to a particular problem, especially the introduction of a new product or application of a new process.

Inspiration is a creative idea, a thought, an illuminating idea that leads someone on, especially in an intellectual activity.

 

It is meant to give an impulse, that is, a push, a suggestion.

 

Physically, the impulse is a vectorial quantity and thus has an amount and a direction. It is a product of force and duration of action. So the stronger the inspiration and the impulse it triggers, the greater the motivation to set off in a purposeful way.

 

The basis for inspiration is prepared information.


Implementation is the change from an abstract to a more concrete level, the realisation of defined structures and process flows in a system.